VIP Lifecycle
The Instagram VIP Lifecycle Presentation deck is a tool to educate celebrities and influencers on how to cultivate, maintain and grow their brand on the platform. By sharing glimpses into a celebrity's or influencer's life creates a greater bond between them and those who follow them on the platform. To illustrate this throughout the presentation I added the Instagram UI over several key moments to reinforce how Instagram is there to provide that window to share important life events, collaborations, and general moments with their followers to maintain and grow their base.
service
art direction
presentation
vertical
technology
team
Andrea Hoffman | Creator Marketing Lead
Chiru Mondo Murage | Art Director
stiles hall
Stiles Hall Board Presentation
Stiles Hall is a private, non-profit organization founded in 1884. Led by Executive Director Jonathan Nassur, it is dedicated to serving the community by providing Black, Latinx, and Native American high school seniors with mentors, tools, and resources to complete competitive UC college applications, along with other youth- and education-centered programs.
service
art direction
presentation
vertical
non-profit
team
Jonathan Nassur | Executive Director
FENTY is one of the biggest beauty brands on Twitter. When Rihanna speaks the needle moves. I created the following presentation and visual asset to support the pitch for this collaboration that would engage influencers in the beauty space through personalized products and hashtags.
On the heels of Twitter's brand relaunch it was important to have the presentation reflect each brand but also to make them feel cohesive, as the brands had always been partners. Another crucial part of the presentation was to provide packaging and product designs that could be used as proof of concept. These mockups included personalized Twitter handles, Tweets on co-branded packaging, and hashtag activations.
service
presentation
brand
vertical
technology
team
Manjula
data.ai
Presentation Tempate Update
To support data.ai sales teams in their efforts to reach new clients, I created a simplified, on-brand presentation template. Leaning into the simplicity of the new brand direction allowed for the scaling up of creative elements without distracting from content. New brand elements, such as the "gem prism pattern," provided texture to slides, while the entire presentation feels expensive and enterprise due to its simplicity.
service
art direction
presentation design
vertical
technology
team
Beth Ann Smith
Sean Patel | Sr. Graphic Designer
new balance
New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company.
The following was created in support of New Balance's S1 2025 Global Engagement Summit, that outline the company's goals and initiatives for strategic growth in key areas and markets. In support of this initiative I provided creative direction for the video in conjunction with this presentation circulated for internal communication.
service
presentation
art direction
vertical
retail
team
Dane Howard |
samsung next
Whisk Food Journeys
As the innovation group within Samsung, Samsung Next builds, grows, and scales great ideas, wherever organizations or entrepreneurs are in their life cycle.The following were created to expand on their previous illustrative style to be used to convey concepts of new applications that would work in conjunction with Samsung products and create experiences.
service
presentation
art direction
vertical
retail
team
Dane Howard |